Course Detail (Course Description By Faculty)

New Venture Strategy (34102)

“The world needs more entrepreneurs!” This course is a rigorous, decision-making simulator for aspiring entrepreneurs and early-stage investors. We move beyond tactical iteration to focus on the foundational strategic choices that determine whether a pre-revenue, pre-product startup is built to win. The class is explicitly designed to prepare students for launching a new venture (including the Polsky New Venture Challenge, NVC) and for competitive internships and full-time roles in venture capital.

Our methodology is built on a dual-track approach. In every session, we will spend half our time in the Founder's Playbook, learning to build a defensible venture, and the other half in the Investor's Playbook, learning to analyze and make bets on those ventures.

By synthesizing reality-tested frameworks (examples, POP!, 8 Strategy Models, Aulet's 24 Steps) with the realities of the 2025 new venture landscape, you will develop a repeatable process for assessing opportunities, crafting strategy, and communicating it with the clarity and conviction required to raise capital and build a high-growth business.

No-Non Booth Students.
  • No non-Booth Students

Course readings in Canvas, and current articles from the Wall Street Journal and other sources.

Bill Aulet, Disciplined Entrepreneurship

Based on quality of class participation; weekly written work completed individually; and group presentation of original business start-up ideas.

Auditors permitted only in their last quarter of Chicago Booth residency, limited to room capacity, and must have written approval from the instructor to attend.

Provisional grades will be available for those graduating. No pass/fail grades.
  • Allow Provisional Grades (For joint degree and non-Booth students only)
  • No pass/fail grades
  • No auditors
Description and/or course criteria last updated: September 03 2025
SCHEDULE
  • Autumn 2025
    Section: 34102-01
    W 1:30 PM-4:30 PM
    Harper Center
    C07
    In-Person Only
  • Winter 2026
    Section: 34102-01
    T 1:30 PM-4:30 PM
    Harper Center
    C09
    In-Person Only
  • Spring 2026
    Section: 34102-01
    W 1:30 PM-4:30 PM
    Harper Center
    C07
    In-Person Only

New Venture Strategy (34102) - Bunch, Gregory>>

“The world needs more entrepreneurs!” This course is a rigorous, decision-making simulator for aspiring entrepreneurs and early-stage investors. We move beyond tactical iteration to focus on the foundational strategic choices that determine whether a pre-revenue, pre-product startup is built to win. The class is explicitly designed to prepare students for launching a new venture (including the Polsky New Venture Challenge, NVC) and for competitive internships and full-time roles in venture capital.

Our methodology is built on a dual-track approach. In every session, we will spend half our time in the Founder's Playbook, learning to build a defensible venture, and the other half in the Investor's Playbook, learning to analyze and make bets on those ventures.

By synthesizing reality-tested frameworks (examples, POP!, 8 Strategy Models, Aulet's 24 Steps) with the realities of the 2025 new venture landscape, you will develop a repeatable process for assessing opportunities, crafting strategy, and communicating it with the clarity and conviction required to raise capital and build a high-growth business.

No-Non Booth Students.
  • No non-Booth Students

Course readings in Canvas, and current articles from the Wall Street Journal and other sources.

Bill Aulet, Disciplined Entrepreneurship

Based on quality of class participation; weekly written work completed individually; and group presentation of original business start-up ideas.

Auditors permitted only in their last quarter of Chicago Booth residency, limited to room capacity, and must have written approval from the instructor to attend.

Provisional grades will be available for those graduating. No pass/fail grades.
  • Allow Provisional Grades (For joint degree and non-Booth students only)
  • No pass/fail grades
  • No auditors
Description and/or course criteria last updated: September 03 2025
SCHEDULE
  • Autumn 2025
    Section: 34102-01
    W 1:30 PM-4:30 PM
    Harper Center
    C07
    In-Person Only
  • Winter 2026
    Section: 34102-01
    T 1:30 PM-4:30 PM
    Harper Center
    C09
    In-Person Only
  • Spring 2026
    Section: 34102-01
    W 1:30 PM-4:30 PM
    Harper Center
    C07
    In-Person Only